Design

The Evolution of Experience Design

While marketers, brand designers, and software designers have throughly embraced the importance of focusing on user experience, the world of hardcore technology development, industrial design and engineering hasn’t. I’m not saying there has been outright resistance to the concept, just that the relevance has been a secondary consideration. That has ...

Why most innovation that matters happens in small companies (and why big companies eat their young).

There is one thing that almost everyone overlooks when managing innovation, and it is the one thing that is the biggest contributor to its failure — an organization’s culture. All innovation happens in “a social context,” and it is the biggest source of breakdowns, friction, and waste — and ultimately ...